A shop favorite, Else proves itself season after season as modern, chic, and beautiful.
Else is one of those brands that can do no wrong in our eyes. The colors are always on point, the lace patterns are unique and modern, and each collection is distinct in style. All of this raw talent combined with the fact that the designer, Ela Onur, is one of the most genuinely kind individuals.
Raised in the world of artisan lingerie accessories, it isn't surprising that Ela has such a refined eye within this industry. Employing modern techniques and using only the finest fabrics and lace, every piece is handcrafted in Else's one private Istanbul-based atelier.
Featured is the Petunia Collection in Slate. This collection is one of my favorites because of the gaudy floral paired with the chunky fish net lace. It's so easy for floral lace to dip into the territory of a bygone era, but Else is amazing at breathing new life into it.
One of the defining features of Else are the small details that really transforms each piece into something more than just ordinary undergarments. The High Waist Sporty Brief, shown in the photo, includes small cut outs that allows small slivers of skin to peek out. Or the way that the fish net lace on the sides contour in slightly when connecting with the floral lace, creating a flattering slimming effect on the tummy.
This brand is really something to behold so be sure to check it out! Else's collections are available both through our website and in-store.